Author: milena

Digital and Innovation Consultant

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Focused on user needs, user expectations and motivations through methodical, investigative approaches in order to create a truly great product that satisfies users’ goals.

Prototyping process is all about information architecture, user flow diagrams, and getting content together. 

I have elaborated Customers’ Journey Map and Design Service Blueprint, translating abstract ideas into tangible, engaging experiences that helped internal teams and clients learn.

Wireframe tools used: Balsamiq, Sketch, Invision and Adobe XD.

Projects involved the implementation of new features for Applications but also the creation of new company’s strategy related to Digital Transformation journeys like Change Management.

Byos

Posted on by milena

BYOS is a unique jewellry brand created to inspire and motivate women
to find their own meaning of success. Each elegant piece was designed as a gentle
reminder to celebrate the journey to success through Strength, Opportunity, Balance,
Love and Happiness.
Each shape and element has been carefully considered and chosen for its beauty,
symbolism and the subtle underlying power of its properties.
Boys is a new company, ready to build a brand for the global gift and
jewelry markets.
I joined Team BYOS -based in Dublin- from October 2016.

I worked along side with them developing new products, redesigning the graphic,
building the social media strategy and implementing the BYOS website.

 


Moody

Posted on by milena

Moody – Gioco di Suoni is a sound and interactive toy that stimulates the kids’ creativity in pre-school age. It must be used under the supervision of an educator.
It is also an Open Design Project.
Moody comes in a standard version and also as a DIY: Moody – Make your own.
It allows children to create and play back sound patterns.
It is composed by a base structure and of small wooden silhouettes.


The system also includes the User manual which inlcudes sheet music, the Website _ playmoody.com and the Application _ App PlayMoody that allows the kid to continue playing with the song created on the physical toy.

Moody has been selected among the best projects participating in the DAB7 – Design for Artshop and Bookshop.
Competition organized by MiBACT (Ministero dei beni e delle attività culturali e del turismo), GAI (Associazione per il Circuito dei Giovani Artisti Italiani) and Comune di Modena – Giovani d’Arte.
It will be exhibited at MAXXI Museum in Rome on 21st of December 2016.

If you want to discover more about this project visit www.playmoody.com